Today ’s workforce is changing fast. Regardless of industry, scope or size of a company, employees want to understand their goals and how to reach them, and also trust that their employer will support them in doing so. Without these, how can they be expected to do their best work?
This is where internal communication is at its most valuable. Organization leaders need more than business acumen; they need to be good communicators to inspire and motivate their workforce. How well they do this can have a direct correlation to company culture, individual performance and business results.
Before starting or evaluating an internal communications program, it’s important to consider the big picture.
In this e-book, you’ll learn: